Data + Analytics

Helping you make better decisions with data. Gathering, preparing, and analyzing sales data, customer data and more.

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For example, we can help with ...


Online Data

Data gathering + Web Scraping

Sometimes you need data you don't have but that you know exists on the Web or on social media. Accessing that data can be a game-changer. "Web scraping" provides small businesses with a competitive advantage by extracting valuable data from websites.

But do you really have the many hours it takes to extract, save and organize the data you harvest via copy & paste from different websites or social platform by hand? We can help!

Gathering data off the Web or social media can be a valuable tool for

  • Market Intelligence (gain insights about your field, competitors, and consumer trends)
  • Lead Generation (identify and target potential customers by fetching data from multiple platforms and directories), and
  • Pricing Optimization: Keep a close eye on your competitors' pricing strategies and market trends

Let us handle the technical complexities while you concentrate on the more important parts. Get in touch with us to explore how we can help your business thrive.

Analyze website and social media analytics to inform marketing and advertising strategies

You may already be using using multiple systems that provide (e.g. Google Analytics, Matomo), or come with their own analytics tools (e.g your online shop). But would it not be much easier to have these various systems' analytics integrated in once central place? And, even better, integrated with all your other business statistics/analytics?

We assist small and medium businesses, startups, and non-commercial organizations with complete business intelligence services: data management, data analysis, data visualization so you don't have to hire specialists and set up your own infrastructure.


Data Processing

Data harvesting + cleaning

Data that has been collected from a variety of sources rarely fits neatly together. And even if it comes from the same source there can be substantial inconsistencies that make processing them hard or impossible (e.g., online directories displaying multiple data fields for some companies but only few for others). Such data has to be extensibly processed before you can actively use it (e.g. for import into a database, spreadsheet or CRM) and use it for mailings or cold calling.

We can unify, clean and process your data for you so that you can start using it right away and advance your business.

Data cleaning, data joining

Data that originates from hetergenous sources (e.g. different databases, spreadsheets, legacy systems) rarely fits neatly together. Such data has to be extensibly processed before you can actively use it (e.g. for import into a another) or analyze it.

We can unify, clean and process your data for you so that you can start using it right away for the benefit of your business.

Data conversion (e.g. XML to text, HTML, csv + more)

Sometimes data has be converted to another format altogether to serve specific purposes (e.g. publication on a website, import into specific software, etc.) A very common issue is preparing older text documents (e.g manual) for online or offline publication or for integration into other systems, or to convert documents to and from specialized standards such as docBook.

We can unify, clean and convert your data for you so that you can start using it right away for whatever purpose you have to benefit your business.


Business Intelligence

Complete Business Intelligence services

We assist small and medium businesses, startups, and non-commercial organizations with complete business intelligence services: data management, data analysis, data visualization so you don't have to hire specialists and set up your own infrastructure.

Data visualization

Efficient visualizations make it much easier to understand and interpret your data. We help you open up these new perspectives. Leverage the power of impactful visualizations to explore and interpret your business data of any kind.

We assist small and medium businesses, startups, and non-commercial organizations with complete business intelligence services: data management, data analysis, data visualization so you don't have to hire specialists and set up your own infrastructure.

Business Data analysis with Tableau

Tableau is the world's leading software for data analysis and visualization. Its particular strength lies in its ability to serve as a universal interface to almost any type of data. You may already know how important Tableau is today for consolidating even the most diverse data and deriving meaningful decisions from it. But Tableau is a complex program with a huge amount of features, and even once you have learned it, you will find it requires constant use in order to stay proficient in it--it is one of those programs one tends to "unlearn" very quickly.

If you want to harness the incredible power of Tableau for yourself and your data, while not falling victim to "skill fade," we are here to offer our expertise with Tableau.

Set up Tableau

Most likely your business-relevant data exists in multiple different systems, platform and.or formats. This makes it difficult to consolidate them and receive a single unified "dashboard view" of your business.

We can set up and configure Tableau for you so that your heterogenous data sources are consolidated and work together to provide a simple, full picture. Sit back and let us do the heavy lifting for you.

Tableau coaching

Tableau is a complex program with a huge amount of features, and even once you have learned it, you will find it requires constant use in order to stay proficient in it--it is one of those programs one tends to "unlearn" very quickly.

Whether you want to get started with Tableau, or you want to get back into after an hiatus, we can get you where you want to be--efficiently and quickly. After all, the job of good business software is to save you time--and that is our business as well.


Soft-Data Analysis

Excerpt and analyze text, audio and video (for market research, product improvement etc.)

Data is not only numbers. In fact, more often than not, the crucial information you need for your business exists as text, images, or even audio and video. Working with multiple data formats can be daunting and extremely time-consuming--time that could always be spent more productively on other things in your business.

We have the knowledge and the technology to collect the raw data, bundle it, and extract the information you need. Get in touch, and we will be happy to discuss with you how we can free you of this chore.

Collate, excerpt and analyze social media posts

Information that is useful for your business does not always come as neat sets of numbers. Quite the opposite: More often than not, you find the most useful things in social media, where they appear as text posts, images, or even audio and video. Locating and harvesting such data can be extremely time-consuming--time that could be spend more productively on other things in your business.

We have the knowledge and the technology to collect the raw data, bundle it, and extract the information you need. Get in touch, and we will be happy to discuss with you how we can free you up.

Competitor research

Do you want to be informed if your competitor's prices change or when they launch new services? We can help with that! We monitor their websites, social media, and digital publications, keeping you in the loop whenever something important comes up.

Think of us as your eyes and ears on the digital scene. We track changes in their pricing and services, so you're always ahead of the game. We also check out their social media. Be tthe first to know of a new campaign or when they otherwise make waves online. You'll get insights that can help you shape your own strategies. Know what's happening, be ready to adapt, and always have a competitive edge.

How you benefit

Transform your strategy with comprehensive website and social media analytics.

Get cleaner, more reliable data with our data harvesting and cleaning services.

Seamless data conversion services, making your data easily accessible.

Unlock business insights with complete Business Intelligence services.

Visualize your business data effectively with expertly designed data visualizations.

Get actionable insights with professional Tableau setup and coaching.

Understand your market better through text, audio, and video analysis.

Stay ahead of the curve with real-time social media analysis.

Gain a competitive edge with thorough competitor research.

How we've helped our clients

  • Problem

    A client needed to obtain leads data for their marketing operations (certain categories of businesses) but did not want to go to shady address-sellers, both for financial and for legal reasons (unclear how their addresses were obtained).

    Solution

    We harvested a large amount of pertinent data from websites through web-scraping, then processed the data into an easily usable format through some custom scripting.

  • Problem

    client wants to integrate data from their online shop in their business intelligence. But the data the ecommerce provider exports are not "clean," as they mix multiple records in the same data fields.

    Solution

    We programmed custom scripts for them that sorts this out and thus makes it possible to import their data correctly in their BI software.

How will bility help your business?

Schedule a chat with our tech specialists to explore your options. Free of charge of course.

Schedule a free call